Capital Retail Group  
keeping it retail




What can we do for you?

  • Product positioning. We evaluate market conditions, including tenant relocations, levels of occupancy in a target area, rental rates, proposed development and other real estate trends. We conduct an assessment of your property consisting of site inspections, area demographics and market segmentation analysis.

  • Creation of marketing strategies and tools. We develop a comprehensive positioning and leasing program for your property. We identify for you the most appropriate tenant categories based upon your goals, preferred tenant mix and projected consumer traffic.

  • Target marketing to suitable prospects . With the most suitable tenant classifications identified, we conduct a search for the most appropriate tenant using our thorough marketing and promotional programs. These award-winning services include:

    - Target media planning
    - Focused direct mail programs
    - Highly visible site displays
    - Sophisticated telemarketing programs
    - Internet design listing and search mechanisms

    We complement these services with our electronic inventory system which catalogs the requirements of national, regional, and local retail chains seeking space in a specific area.

  • Leasing Negotiations. Our services do not end with finding a tenant for your property. We assist you in negotiating the most cost-effective lease terms. After careful preparation and qualification of creditworthiness, communication leading to a mutually beneficial outcome can begin. There are four areas to focus on:

    - Timing
    - Ongoing relationship
    - Financial considerations
    - Non-financial incentives


 
International Council of Shopping Centers   Member of
International Council
of Shopping Centers
1401 14th Street NW 3rd Floor, Washington DC 20005    T: 202.319.2884    F: 202.315.3527  

Live chat, live help, live support